Do You Stick?

A message is only compelling if it sticks, like the hook of a song. It needs to resonate deep within your audience’s hearts and minds. Your message needs to be so simple, so easy to understand, that people - your connectors, easily walk around talking about it.  How do you create something that sticks?When I started in my last role, I realized that we had a problem - our team did not engage in their work. Musical performances lacked soul, energy, and passion. We were painting by numbers and not coloring outside the lines. We needed a change, a new culture, we needed something that would bring people together. We needed - a mission.  “Connecting with people by creating engaging musical experiences so that they end their day happier and more fulfilled.” - Music Department’s mission statement.We had one singular focus - to connect with another human through engaging music.  We had one singular aim - to help them end their day happier and more fulfilled.  Mission statements feel good when you first hear or read them. But to give them efficacy, they need to be felt throughout the organization. From the point that we adopted the mission statement, everything changed.  We changed our leadership approach to be servant-leaders.  We acknowledged that the front line team member was the most important person within the organization.  We ensured every decision we took aligned with our focus and our aim. No longer words on a page, our mission statement became our culture.  To create a culture that lasts several years, and hopefully, through to this day, took more than several smart people sitting in a room. It involved our ability to tell our own stories, share the story of our team, and share what we hope to achieve and how we intend to do it. Then, we could share our mission with those that could connect with the others. When I left, I can honestly say that our department’s culture reflected the values we set out to achieve. It stuck.  What made it stick? Simple intention.Simple hope.Action.Inspiration for this article came from Malcom Gladwell and his book “The Tipping Point.”

2019-10-07    
Find the Connectors.

How big is your network?   Could it be bigger? Do you have enough followers? Are you an influencer?

Knowing the answer to the above questions would be crucial if exclusively relied on mass to get your message out.  

Mass is only essential if you have a message that serves the needs of those you seek to serve. Remember my post, Know the Question? You need to know the questions of those you serve before you can be their answer. But once you’re their answer, how do you get the word out?  

2019-10-06    
Be Invited Back.

“When we come to a city, we’re not coming to play, we’re coming to be invited back.” - Garth Brooks.Garth Brooks knows his fans. He knows their needs and how to involve them in his experience. He’s one of the few artists to sell tickets at a uniformed price. Garth gets it. What are you doing to be invited back? Are you nourishing your tribe with an experience that suits their needs? Are you showing the venue that you care about their business and their needs? Are you serving others more than yourself? When you show up to play a gig, don’t show up to play, show up to be invited back.

2019-10-05    
The Joker

Wow. What a great movie.  

Yes, I love it for the story, the character development, the cinematic experience, but I love it for another reason.

Watching “The Joker” is like watching a “how-to” for creating ideas that stick and starting epidemics.  

Warning: there may be spoilers, though, I'll try to avoid them.  

Share Your Story

Arthur, the individual that later becomes “The Joker”, is a seemingly below-average person. An underwhelming individual beat down by society. Through a twist of fate, he starts to find the meaning in his life.

2019-10-05    
Live Your Vocation.

“Mr. Holland’s Opus” inspired me to want to teach music. I’ve desired to be a teacher, a band instructor, for the longest time. I’m not a band instructor. But I do teach.  My vocation is to be a lifelong learner and teacher.  To be able to solve problems, help people see their fullest potential, to help people find meaning in their life requires me to be a learner. Every day, I read books and listen to podcasts to support my education. I do this, because learning is a spiritual, high, and dare I say - religious, calling. No one asked me to be a learner. I am this way because life shaped me this way. It’s part of who I am. Equal to being a learner, I consider myself a teacher.I’m not a teacher, or instructor, in the classroom sense; that ship sailed (no pun intended). I am a teacher in that I am a man for others. I use my gifts, knowledge, and talents to serve others in need. My resolve to share what I’ve learned could be a result of my faith, the all-boys Catholic high school I attended taught us to be “men for others,” it could also be that everyone in my life that meant something, freely and generously gave of themselves to me. I’ve seen the benefits in this way of being. I want to be that way for another person.  This entry is the last in a series of three regarding jobs, careers, and vocations. I used to have a career. I enjoyed it. It changed, and now I have a job. But in having a job, I’m able to participate in something much bigger than myself - my vocation. I am finding fulfillment in my life as it is now.  For you, determine where you are in life. When it’s time to leave this life, you won’t be thinking about the jobs you held or the career you made. Instead, you might be thinking of how you’ve changed the lives of others for the better. That’s your vocation.  Find something that makes you come alive and do it!  Inspiration for this article came from a video by Elizabeth Gilbert. The video is part of a series produced by Plus Acumen. You can easily access the course here: http://bit.ly/Livewithoutfear.

2019-10-04    
Love Your Career.

Right now, I have a job (that I enjoy) recruiting the future employees of a call center for a travel company. My job does not ignite all the passions living within me, and that’s okay!   Before this job, I had a career that turned into a job. I am passionate about servant-based and empathetic leadership, leading for creativity, and building teams that do great things with laser focus. That’s the career I want to make for myself. My previous employer needed me to do a job. When what you think is your “career” is, in fact, a job, it’s time to re-evaluate.  A job that you’re passionate about, willing to sacrifice everything for, and helps you build your “something bigger” is a career.  No one gives you a career. No one says and can indeed mean, “start your career with us.” Only you can make your career.  In previous posts I’ve written about the importance of stories, the legacy you want to carry forward, and the change you seek to make. Consider reading these entries. The process of identifying who you are and who you can become, your career, starts with you and your self-reflection.  When an agent tells you that they can help build your career - they can’t. Only you can make your career.When a job does not align with your passions and your “something bigger,” it’s no longer your career. It’s a job. When your career no longer fulfills you - stop, leave, and get a job.  When you feel the work given to you aligns with your innermost passions, you’ve found a career.  No one gave you to freedom to make or start your career. You gave yourself that freedom. People give you the privilege of being paid for what you do. Employers want passionate and engaged people. Employers want to:Believe you are someone like them who does the work they need.See you showing up each day ready to serve the others.Believe what you believe.As for me, I am happy to have a job. Outside of my work, I spend each day learning, writing and reading and I’ll continue to do that long after anybody cares to read what I have to say, because, I’m living my vocation. Stay tuned.Inspiration for this article came from a video by Elizabeth Gilbert. The video is part of a series produced by Plus Acumen. You can easily access the course here: http://bit.ly/Livewithoutfear.

2019-10-03    
It's a Job

I’ve played meaningless, worthless, and stupid gigs.  So have you. It’s okay. We’re not alone. There are lots of us out there, people working meaningless, worthless, and stupid gigs.  I’ve found it frustrating to see my talents used and abused in the ways they have in the past. I’m sure you have, too. I could continue to frustrate over those gigs, but I won’t.  I won’t frustrate because those gigs are jobs. I need a job. Those jobs provide the support I need to make my career or support my vocation. Those jobs represent the freedom that I seek. They are a means to an end. Seeing it that way, I find jobs to be deeply meaningful, worth it, and maybe stupid, but they give me what I need.  I’m writing a small series. The series is about jobs and careers. The series is for musicians that often mistake their jobs for their careers or even their vocations. Also, it’s about the frustrations that follow.  The deep frustration, the “I could be doing something else right now,” the “I’m just playing to the stools,” you know what I mean? These frustrations come from within ourselves. We allow these thoughts to consume our minds. Why?  Because what is a job, we believe to be our career. Stop thinking that way. A job creates the freedom to make your career and live your vocation.  Don’t stress over the things that don’t matter.A gig is sometimes nothing more or less than precisely what it is,A job. Inspiration for this article came from a video by Elizabeth Gilbert. The video is part of a series produced by Plus Acumen. You can easily access the course here: http://bit.ly/Livewithoutfear.

2019-10-02    
Be Direct with Respect.

One of the most influential leaders in my life is named John. John possesses this way to cut through the fluff, get straight to the point, but in the most respectful way. I love that about John. Not everyone is like John. I’ve known people that act one way to your face, but then speak about you behind your back. We all know people like that, I’m sure. Sometimes, this type of person prefers to maintain a good relationship with you to your face but will complain about little things you do behind your back. They’re not direct with their feedback. They prefer to keep their identity anonymous when feedback is delivered.I know leaders that will offer feedback from anonymous sources without providing context or suggestions for improvement. “Someone feels you’re helping in a non-helpful way.” How does one respond? My response: “How can I improve my usefulness and helpfulness in a way that better speaks to that individual?” How my leaders have replied: “I’m not sure, maybe look out for it?” Think about how this leaves me feeling, my choices to continue doing what I’m doing, self-doubt every action to avoid irritation or stop doing anything. I prefer direct feedback, even from peers, delivered respectfully. If it can help me grow, please share. I’m not perfect, and I need feedback for my development. When allowing yourself to be vulnerable for the sake of helping me, I know you care. When I know you care, I begin to trust you. The feeling of being in trust with another is a key to creating engaged workplaces that do great things.If you care deeply about people, be respectfully direct. Strengthen your bonds, trust, and relationships by caring personally and showing someone how they can develop. If you receive negative responses, it’s safe to say you’ve learned that a new approach is best. Learning is growing, growing is life.

2019-10-01    
Don't Be Fake.

Personal StruggleI have struggled in the past with coming across as fake. I’m not a fake individual. More often than not, I struggle dulling down my true feelings for a situation.  I’ve always involved myself with many interests. Instead of having a deep group of friends, I knew people from many different groups and held loose friendships. You couldn’t call me a social butterfly, but you could say that I was friendly to anyone that I took the time to know. In past reflections, I’ve felt that I might have been more effective had I just had a small group of friends. I do have a microscopic group of close friends; I love them. I also enjoy maintaining a group of loose friendships.TribesI enjoy listening to an NPR Podcast called “Hidden Brain.” Shankar Vedantum, the host, in a recent episode, explored how humans act when they realize their mortality. Interestingly, when we recognize death, we cling closer to our core beliefs and values. Also interestingly, we become aware of those that do not share our core beliefs.  “When we encounter people that are different, we tend to belittle them, we tend to try and convince or coerce them to dispose of their ideas, or we just kill them.” - Sheldon Solomon, summarizing the work of Ernest Becker.  I don’t mean to suggest that we walk around thinking about our death and seeking to kill those that are not like us. Instead, I believe encountering people different from ourselves leads us to distrust. Our primitive mind sees those people as being imposters resembling an idea, but not honestly like us. I may be one of those individuals; we are honest.  LearningsThere are people in this world that go around connecting with all kinds of people. They love people. They love to help people. These people are often sales professionals, recruiters, leaders, politicians, coordinators, and organizers. In “The Tipping Point,” author Malcolm Gladwell refers to these people as “connectors.”  Connectors have a unique ability to speak to and connect with anyone. They may have a Rolodex of loose relationships. They seek to serve people by connecting them with others that can address a need. Connectors don’t fit into any one tribe, besides that of other Connectors. They loosely move between many tribes, building relationships, connecting information and resources, and seeking to be of service.  Tribes benefit from Connectors because Connectors seek to help people by connecting them with valuable resources, other people. Connectors create global unity.    I’m a ConnectorI’m a genuine individual. I represent myself in a way I believe aligns with my core values. I love people, and I love meeting and learning about all kinds of people. To those skeptics out there, I know that seems fake. It also is genuine. I believe it has made me effective at what I do. I’m a connector. I love helping people solve their problems by connecting them with valuable resources, other people.  You may have your way of living that is genuinely you. Others may find you disagreeable or to be dishonest in how you represent yourself. Be genuine, show up, share your story, and eventually people will see you.  If you need to be something different for people to accept you, stop. Be yourself. You are enough. You do not need to alter yourself to find acceptance. If you feel you do, then the people you are seeking to connect with might not be your tribe. Find your tribe.  Don’t Be Fake.

2019-09-30    
Stop Saying "Should"

Should doesn’t help.

Every time you use the word “should,” you’re reminding yourself of what didn’t happen, or presently, what is not happening.  

You: “I should practice more.”

Your Mind:  "But I'm not."

You: “I shouldn’t be upset.”

Your Mind: "But I am."

You: “You should be happy you have this gig.”

Other's Mind:  "But I am not, and I wish you could accept how I feel."

“Should” creates false hope.  

2019-09-29