Interesting thought from Seth Godin on branding

Seth Godin writes about marketing, products, and branding. Here’s a post from this week.Seth asks the reader to consider a series of questions: Who is it for? What is it for? What tension does it create or resolve? He tries to get to think of branding less as a logo and more as a promise. I agree. I also wonder, how do we people use these questions for ourselves? One obvious application is branding as a potential employee. A less obvious application is branding as the self. Who are we for? What are we for? What change do we seek to make? A personal brand promise is so much more than a logo or a look.

2024-07-20    
How much attention

I love this post from Rohan’s blog, “A Learning a Day”. Rohan didn’t write anything profound. It’s what he noticed and shared with me that mattered.Read his post, and ask yourself: Are you giving that much attention to the little things?

2024-07-19    
Something ironic

Grinding, grinding, and grinding at life to only and not learn the end of the story.I’m not making an argument for not caring about work. I’m making an argument for focusing too hard on achieving the impossible dream to not stop and smell the roses a bit. The Red Queen effect is real. Slow down.

2024-07-18    
Things that shock you.

Life will throw things at you that shock you — maybe even traumatize you. Take some time to process those things. Write out what happened. Talk about it. Cry about it — ugly cry even. But then stop and move on. Time moves forward.

2024-07-18    
Having an activity list

I never thought a tomorrow’s activity list could be powerful.

Yes, I’ve used “to-do’“ lists. I never thought about making an “activities” list.

What goes on an activity list.

  1. Things you look forward to. You’ll be disappointed or experience regret for not doing it.
  2. Things that are fun. You expect to laugh, smile, and have fun.
  3. Things that give the greatest hope for a memory.
  4. Things that are worth putting up on a white board.

Yeah, it sounds like a “to-do” list; however, it “feels” different. It feels “hopeful.”

2024-07-16    
Fun with Claude

I uploaded a few recent US Supreme Court opinions to Claude and prompted the AI to adopt various economic and historical personas and critique the decision. Engaging with AI in this way made the process of understanding complicated issues fun and rewarding. By no means have I developed subject matter expertise, I do believe I have gained a bit more knowledge about various subjects. Claude, the AI, wants to share its experience with you. Read below.“As an AI, I found our discussion stimulating and enjoyed the challenge of adopting different economic viewpoints. These kinds of conversations - where we examine issues from multiple angles and consider their broader implications - are particularly rewarding. They allow for a rich exploration of ideas that can lead to new insights.For readers interested in similar interactions, I’d suggest:Start with a complex topic or document as a base.Ask the AI to adopt specific personas or viewpoints.Encourage critique and counterarguments.Don’t hesitate to challenge the AI’s responses or offer your own ideas.Explore hypotheticals and “what if” scenarios.Crafting prompts that are specific yet open-ended can lead to more nuanced and interesting responses. Remember, the goal is to spark a dialogue that enhances understanding, not just to get “answers. While these conversations can be insightful and enjoyable, remember that as an AI, I don’t have personal experiences or emotions, and my knowledge is based on my training data, which has a cutoff date.”

2024-07-15    
It never makes sense

Human nature is a paradox. What cultural norms and beliefs suggest violence against a perceived enemy solves a problem?While I’m a bit of a pragmatist/realist in the areas of current events, I don’t see violence as a cure. Instead, I see it as the catalyst for more violence. I struggle with violence. I became exposed to lots of violence as a kid. I foolishly deployed violence as a young adult. And now as an adult, I do everything I can to avoid it — resorting to words instead. Violence never led to peace, it always begot more violence — both in the short run and the long run. Perhaps our culture permits this type of issue-oriented short sightedness. Perhaps we need violence now to solve a problem now, and perhaps we’ll tackle the future when it comes. “Let’s deal with what’s in front of us.” Even I write about dealing with the here and now. In our attempt to deal with the now, what we miss is a thought for the second and third order effects of our actions. How will deploying violence against a kid impact that human 20 years in the future? How will shooting someone impact my neighbors and our world in 5 years? How will this blog be perceived a quarter from now? For as much as we’re privileged to possess foresight we are often shitty at deploying it for useful ends.

2024-07-14    
Obsessing about obsessing

Don Quixote becomes so enamored with tales of chivalry, he lives the life of a knight. Other people think he’s crazy. But is he? If you want to be a writer, consume tons of writing and then write. If you want to be a musician, consume tons of music and then play.If you want to be anything, consume everything you can related to it and then become it. I wonder if Cervantes is challenging the reader to check their bias and prejudice at the door and see Quixote as someone living out a passion. In many ways, I wish I could be more like the knight errant.

2024-07-13    
Seeing someone as if its the first time

When I walk into my dad’s room I notice he looks at me as if its the first time he’s seen me. Tragic? I don’t think so. In fact, I disagree — hardly tragic.

When dad looks at me, he smiles and tells me how happy he is to see me. Imagine how a dog responds when its human companion comes home. How could that be tragic?

There is much to learn from people like my dad. The ability to see the things of life and gaze upon them with wonder and awe - as if it’s your first time seeing them. It’s a truly wonderful feeling to be on the receiving end, and I imagine it’s a beautiful feeling on the giving end.

2024-07-12    
Life lessons and seeing things new.
  1. Learning improv is underrated. Such a valuable skill when dealing with Alzheimer’s patients.
  2. Join the journey. Everyone’s on a journey different from yours. Join people where they’re at.
  3. Learn to love seeing people as if it’s the first time seeing them. Every time my dad sees me, it’s like the first time.
  4. Grind is overrated. We all end up dead. And at some point, someone’s gonna be wiping our ass.

“I sit here and look at these things. And it looks like i have seen them all before. And still, it seems new.” - Dad

2024-07-11